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Posted by in free downloads

october calendar backgrounds (4) october calendar backgrounds (5)  

goodbye september, hello october!  i love october. the beginning of fall is wrapped in fragrances of cider, pumpkins and crackling fires. this month i’ll be planning a fall dinner with friends and exhibiting at international quilt market. two things i’m very excited about! what will october bring for you? xox, bonnie

to download october’s backgrounds: click on the coordinating image above, then right click on the image and select ‘set as desktop background’ or save and download to your phone.

october calendar backgrounds (6)

to download the printable version: click on the image above to download the PDF calendar. print on heavy card stock (my favorite is premium presentation paper by epson). punch a whole at the top to hang or simply stack.

please note: all images, patterns and designs © bonnie christine | going home to roost. you may not reproduce, re-create or sell in any way, but please feel free to download for your own personal use. if you share on your own blog (i’d be delighted!) please direct your readers to this post to download the file. thank you!

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Posted by in indie biz

Any business’ reputation is made up of feedback, trust and brand recognition earned. Your creative business is no different! Here’s why online reputation is important, how to earn it, and how to continue to build it over time.

A trustworthy online reputation = social proof 

Social proof helps the customer feel “at home” while shopping with you. On Etsy, it’s the combination of history and experience (as well as the site-familiarity that Etsy provides) that helps the customer trust the transaction. Social proof can also come from word-of-mouth, product reviews, and brand recognition (i.e. “Oh! I’ve heard of the Energy Shop before! My best friend LOVES her bracelet.”).

You can help your customer find social proof on your business by using phrases such as, “best-selling,” “back by popular demand,” and “previously sold out” on items that have a history of doing just that. Your customers are influenced by people with similar tastes, and when they’re shopping your brand and niche, they automatically find people with kindred styles in your sales history.

How to earn an online reputation

Isn’t it easy for me to say lots of sales and feedback equal a good online reputation? You might be saying to yourself: Okay! But, I’m reading because I need the sales and feedback! When you’re first opening shop or trying to make your first hundred sales or so, you need to build your reputation gradually. You want your shop to start off by giving a polished impression (great photography, professional listings, etc.), and, then you can build your price points as you go.

While you might see products similar to yours selling on Etsy or outside websites for a lot of money, the profit margin grows organically with your reputation and the size of your business. This always reminds me of Hollywood. Can an unknown actress expect to earn as much per film as say, Emma Stone? Of course not.

If you don’t make much money in the beginning, well, that’s to be expected. The typical new start-up does not see a profit for the first 3-5 years. In the handmade community (and with good marketing), we generally have a better turn-around … but not by much.

How to build your reputation

I recently wrote an article titled, How to Focus Your Time at Any Stage of Creative Business to help sellers get a handle on where to spend their precious hours. In it, I discussed the major pitfall of waiting for your “big break.”

One thing I know for sure after five years in business is that there’s no such thing. I’ve had my share of huge moments, such as when the actor Aldis Hodge wore my bracelet on the red carpet at the 2013 Golden Globes, or the day one of my bracelets was featured on the front page of the Wall Street Journal. But, those moments are just that: one second of elation in long day of hard work. 

The fact of the matter is, those notable moments never brought much business. I smiled at my accomplishment, shared it with friends and customers, and then got right back to my to-do list.

We often dream of a big break, but in reality, a business succeeds because of a long history of small wins. In order to build your online reputation, you just keep putting yourself out there in ways both big and small. Be open and willing to go for new opportunities, and never stop creating. Every blog post you write, every sale you receive, every time you share on social media … it all adds up to a stronger online reputation. It’s a slow-growing, yet necessary part of the build. Keep at it, and your business will shine.

(Photo credit: unsplash.com)

marketing creativity (1)
Lisa Jacobs is creative biz wiz who teaches online sellers how to get more sales and professional recognition. She owns the Energy Shop on Etsy and writes the blog, Marketing Creativity.

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Posted by in roost tribe

september roost tribe recap (10)

hi everyone! i’m here to share this month’s recap of the roost tribe, which gives you a sneak peek of what roost tribe members received during the month of september. if you’re interested in receiving, it’s not too late to get it all! i’ll be sending out a recap on thursday, october 2nd,  to the roost tribe with all of the content in it from september so no one will have missed anything, regardless of when you might have joined during this month.

that means, that if you join before thursday, october 2nd you’ll still get all of september’s content + october’s content as well- that’s two months for the price of one!

whew. got it? :)

september roost tribe materials (8)

adobe illustrator tutorial on how save and package illustrations as clip art sets.

september roost tribe materials (7)

floriculture pattern collection. you can print patterns, frame them, make cards from them, use them on your blog, social media sites, use them as wrapping paper, etc! 

  september roost tribe materials (2)

printable psst. card 

september roost tribe materials (5)

delicious recipe for creamy cauliflower alfredo (vegan + gluten free!).

september roost tribe materials (6)

a set of scripted photo overlays.

 

september roost tribe materials (1)

simple living article on how to keep a well stocked garden shed and take care of you tools. photo by: f2images

september roost tribe materials (4)

inspirational tech backgrounds. some days i take very small steps, other days i take leaps and bounds. as long as i’ve moved in the right direction by the end of the day, i’m happy!

september roost tribe materials (3)

for this month’s master series article, i’m so happy to welcome  jo klima to the roost tribe! she has written a brilliant article on mindfulness and creativity. thank you for sharing your insight, jo, it was truly inspiring!

a list of favorite & useful links and resources from around the web.

plus more! being a member is tons of fun and we would love to have you join the family!  want to learn more? head on over to read this post or check out the FAQs.

want to learn more? head on over to read this post or check out the FAQs.

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holiday showcase

September 26, 2014

Posted by in holidays

holiday showcase advertising

hello lovelies! it’s time for the holiday showcase (can you believe it’s already time to start thinking about the holidays?!). if you glance over in the right hand sidebar, you’ll see a place with the holiday showcase emblem in it. below i’ll be opening up 10 spots for anyone who would like to showcase their shop, blog or website for the holiday season!

in addition to having your ad in this prime real estate spot, you’ll also be featured on going home to roost as well as be included in one of the gift guides during the months that you’re advertising.

why only 10 spots? i’ve reduced the number of spots available in the holiday showcase this season to give those of you who participate better placement on the website. with fewer ads to clutter the space, you’ll get more ‘bang for your buck’.

these 10 spots will also be juried in the order they were received to ensure that only the most relevant products or businesses will be included for GHTR readers. applicants will be chosen according to the quality and uniqueness of their work. apply today by e-mailing me a short description of your work, your website link(s) and 3 small images of your work (if applicable).

*spots are available for a 3 month block only (october, november and december). roost tribe members get 20% off the original pricing, making this deal even sweeter!

** to see all of going home to roost’s advertising options, click here.

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point and shoot 9.28.14

September 25, 2014

Posted by in point and shoot

a little bit of life lately. :)

point and shoot |bonnie christine (4)

painting slat board with my mom for her sewing room!

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daily picks.

bonnie christine

setting up booth at the indie craft parade.

point and shoot |bonnie christine (2)

shooting video with 5th of june for something EXCITING (coming soon!).

point and shoot |bonnie christine (1)

bear baby (turned 1!).

love, bonnie

do you have a favorite photo from your life this week? post a link to it in the comment section so we can see!

this post was made possible by, instagram. you can follow me here or find me by searching for @goinghometoroost. all photos by yours truly. :)

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announcing: hello, bear!

September 24, 2014

hello, bear by bonnie christine (1)

today i get to share with you my new special edition fabric line called hello, bear for art gallery fabrics. inspired by my son, bear, i’ve developed a children’s fabric line that will easily cross over into adult projects as well. i’m calling it ‘special edition’ because i’m releasing two lines at once (oh yes!). the follow up collection to winged is called cultivate, but i’ll share more about that with you later. :)

hello bear by bonnie christine

hello, bear tells a meaningful story of adventure and wonder. i’ve been so inspired by seeing the wilderness through a new set of eyes, that i couldn’t help but start designing on these motifs. the collection is filled with woodland finds, creatures, hills and trees. i hope it will let you wander for a bit and explore a new world where dreams become reality. it will start shipping in january!

hello, bear by bonnie christine (2) the first colorway is called stone. it’s boyish but softened with a beautiful mint, peachy orange and teal. i can’t wait to get my hands on the little arrow print and stag head!

hello, bear by bonnie christine (3)

the second colorway is called timber and is softened with peach hues to truly make it a universal collection. i can see little dresses, crib sheets, handbags and throw pillows made from it.

what would you like to make from hello, bear?

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Posted by in get or gift

the equilateral soap

next on my list of items to get or gift is this beautiful handmade equilateral soap by bar soap brooklyn (also available at anthropologie). the top portion is colored with gold metallic mica, and the bottom is mild mixture of rich mineral morrocan red clay and bentonite clay. coming in at just $10, this soap is the perfect item to get or gift!

1 comments

master series with jo klima

September 22, 2014

Posted by in handmade

master series with jo klima (1)

happy monday everyone! i am very excited to welcome jo kilma to the roost tribe this friday as she joins us to discuss mindfulness and creativity.

jo is a soul-centered designer and artist with a curiosity to explore creative and spiritual practices which deepen and support our desire of living a beautiful and authentic life. she loves creating beautiful websites and branding for amazing women and businesses – bringing their ideas, energy and spirit to life. see her work at the darling tree, follow her creative adventure at maps to herself, or get in touch on twitter, facebook or instagram.

master series with jo klima (2)

master series with jo klima (3)

jo and i go way back. in fact, she designed this very blog for me over five years ago! (time to get her to do an upgrade, you say? i agree! wink.) there’s something about jo and her work that just draws you in. you can tell she loves what she does. her sense of style and design are impeccable and she works really hard to bring women’s creative businesses to life. it seems as though everything she touches just comes to life!

master series with jo klima (4)

jo elsewhere: web | blog | twitter | instagram | facebook | pinterest

so come join the roost tribe and get your learn on! join anytime this month to receive jo’s article on mindfulness and creativity.

roost tribe

what is the roost tribe? the roost tribe is a membership that welcomes you to a family of creatives for just $5 a month. by joining, you’ll become a part of an incredibly inspirational community. members receive a welcome packet with several informational e-books covering blog growth, pitching your products, writing product descriptions, going home to roost’s creative story and a list of top industry resources. additionally, each month members receive printables, patterns, illustrations & clipart, a plant based recipe, adobe illustrator tutorial, iphone & desktop background, special guest articles on creative topics and more all delivered right to their inbox!

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