attention pattern lovers! when sophia contacted me about partnering with them to share NotARug with you, i couldn’t say yes fast enough. i immediately fell in love with their product, their mission and their sweet souls. NotARug is a small canadian based handmade company run by sophia, an interior designer and her husband mohammed, an aerospace engineer (!). sidenote: they also happen to run lil helper, a beautiful cloth diaper company. yup, they’re one talented couple!
just what is NotARug? well, its “not a rug” in the conventional sense of the term. it’s fabric, it’s 2 layers & it’s not woven. inspired by the flat woven dhurries of india, sophia and her husband started NotARug, to give pattern lovers their fill of color & bright sprights on a rug.
since my home is primarily decorated with solids, greys and whites, i chose the grey honeycomb rug- and i absolutely love it! it’s soft under our feet, bound beautifully and goes perfectly in our living room, don’t you think? it stays in place well and has a great ‘heavy duty’ feel to it. if you’d like a bit more color though, they have tons of options- all made from designer canvas fabrics.
now for the best part, sophia and mohammed have generously offered to give an exclusive discount to ghtr readers! simply enter code ‘GHTRTAKE10′ at checkout to receive $10 off your order (not valid on sale items). thanks guys!
p.s. can you spy toaster?